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From Adversity to Advocacy: The Inspiring Journey of Samora Coles and the Alex House Project

Entrepreneurship is a path that requires not just a vision but also the courage to persist through the toughest of times. One such inspiring story is that of Samora Coles, the founder and executive director of the Alex House Project, who turned her personal challenges into a beacon of hope and support for young parents navigating the complex journey of parenthood.


The Alex House Project was born from Samora’s own experiences as a young mother. At the age of 17, she found herself navigating the world of parenthood with little to no support. This period of her life became the catalyst for the creation of the Alex House Project. Named after her son, Alex, the project embodies the trials and triumphs of their journey together.

The Alex House Project stands out for its holistic approach to parenting, offering support that transcends the traditional bounds of parental education. Beyond the basics of child-rearing, it focuses on  child development, co-parenting, and emotional expression through programs like spoken word classes. This innovative approach creates a nurturing environment not just for the child, but for the parent as well, emphasizing the importance of community and mutual support.

The impact of the Alex House Project is shown in the stories of transformation and empowerment within its community. There are many full-circle moments and stories of transformation, but one that stands out is that of a mother who went through the program and ended up being the program manager. She not only learned vital parenting and co-parenting skills, but she was also able to help other mothers accomplish what she did.

Running an organization like the Alex House Project is not without its challenges. Samora shared the learning curves involved in managing the business side of a non-profit, from bookkeeping to delegating responsibilities. Her journey reflects the evolving nature of leadership and the importance of building a trustworthy team to sustain and expand the impact of the project.

With a commitment to its mission, the Alex House Project is set to start a new chapter with the acquisition of a new space in Brooklyn, New York. This expansion is a significant milestone in the project’s journey, promising to extend its reach and deepen its impact on the community it serves.

Samora Coles and the Alex House Project embody the essence of entrepreneurial spirit — turning personal adversity into an opportunity to serve and uplift others. Her story is a powerful reminder of one person’s impact in transforming lives and strengthening communities. Through the lens of the Alex House Project, we see the potential for entrepreneurship not just to create businesses, but to foster hope, drive social change, and build a brighter future for generations to come.



Article Done by: Khadijah Phillips | Khadijah Phillips is a highly driven woman who was born to break barriers. She proves that when powered by purpose, women are unstoppable. She’s built her storied life and career brick by brick, fighting fears, failures, and setbacks to have the success she’s always known was hers to claim. Today, she personifies what it means to ascend above adversity while inspiring countless others to do the same through her media company and strategic partnerships. You can follow her on instagram @bestiesmedia and check out her website


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