Thursday, November 30, 2023
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Is PR Important to Organizations?

Is PR important to organizations is a question I saw online the other day. 

PR is very important for organizations. PR stands for public relations, and someone needs to be controlling your image with the public making sure you stay relevant and seeking out other opportunities. 

This same person will be the one updating your audience and assisting your marketing and social media teams in relaying messages about what the organization has going on in their latest news. 


If you are a non-profit organization, a publicist will act as a go-between for you and your donors. They’d tend to inquiries and special requests and help with fundraisers and event planning.


Publicists help you maintain your relationships and stay on top of your brand image. For example, you should not ignore negative comments about your business online. With the help of your publicist, you can come up with ways to resolve the issue and/or redeem yourself. 

As publicists, we talk a lot about securing placement for clients in, but we seek other opportunities for our clients as well. And we can assist you with changing people’s perspectives of your brand, but most importantly, we help you stay on top of your brand’s image to help further your growth and visibility. 

If this sounds like something you are in need of, I’m open to new clients. Work with me to garner more press and establish yourself as an authority. Schedule a consult here

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Francheska Felder
Francheska Felderhttp://swagheronline.com
Francheska "Fancy" Felder is the founder/publisher/EIC of SwagHer Magazine. She is a -Single mother of 3 -Libra - Trapping scribe -Lover -Mental health advocate - Country girl -Proud, liberated Black goddess ________________________________________ Long Bio: Francheska “Fancy” Felder is the owner of Fancy’s Thoughts and the award-winning publisher and editor-in-chief of SwagHer Magazine, a lifestyle and empowerment publication for the Black woman who likes to keep it real in life and business. The magazine doubles as a PR boutique offering public relations services and visibility coaching, and Fancy strategically executes brand campaigns for Black women CEOs, coaches, and authors. The former teen mom started the company in 2010 while working as an exotic dancer, but soon after, her love for empowering Black women led her to abandon that lifestyle. She has received awards for her work as a positive news publisher and journalist telling the stories of Black women and other informative news that the Black community finds relevant, including the severe topics of Black mental health and domestic violence. The podcast she co-hosts with Arnya T.M. Davis, Theories & Thoughts, also continues these conversations. Fancy publicly speaks about her battle with bipolar disorder with hopes of helping others begin their wellness paths. She also shares her mental health story in contribution to the I Am a Black Woman- Next Level anthology, an Amazon Best-Seller. In the summer of 2022, RallyUp Magazine, a mental health magazine, featured Fancy as their cover story, where she opened up about receiving her diagnosis. The McComb, Mississippi native is part of Facebook’s independent journalism project, Bulletin, where she publishes The Higher South, and she was a member of the NABJ Entrepreneur Academy powered by CafeMedia in 2021. The Glambitous Guide to Self-Love, Peace, and Confidence contributor is an avid learner and creative. Currently, she is attending Southern University A&M College, completing her bachelor's degree and rearing her three young adults. Fancy enjoys learning more about spirituality, Black history, and feminism in her free time, along with yoga and walking.

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