Monday, June 24, 2024
HomeBUSINESSKountry Wayne Drops Business Gems on ‘Club Shay Shay’

Kountry Wayne Drops Business Gems on ‘Club Shay Shay’

Kountry Wayne dropped business gems on Club Shay Shay and inspired me! In his interview with host and 3X Super Bowl Champion Shannon Sharpe, the comedian from the Peach State gets candid about his past, his work, his love life, and more. Staying true to his comedic style, he mostly talked about himself and not too many other people. It was an interesting conversation, but what I found most interesting was when he talked about creating content and his strategy.

Posting Strategy

The 36-year-old millionaire aims to publish at least 9-13 pieces of content each day. He can do this by buying content from others on his team. Each contributes 3-4 pieces of content daily. He says he publishes 600 videos per month. 

Targeting Strategy

Wayne’s chosen platforms to target are Facebook and YouTube. While Facebook may be more for an older audience, that’s who he sees his audience as being, and he says they have more money. This makes sense to me! 

He’s monetized on both of these platforms and was once monetized on Instagram. I think he was referring to the reels bonus, or either how after you get so many followers on Instagram you are no longer paid, but maybe not. As for TikTok, he says they need to “show me the money!”

Publishing Strategy

The former club promoter and owner has several pages. From the sounds of it, some of them may be pages for others on his team. He dominates his latest video releases by having multiple people share them on his page and the other pages. 

Kountry Wayne also mentions keeping a 9:30 slot open for himself. I am not sure if that is am or pm but by now you should know that your posting schedule may not be the same as someone else’s. 

Leadership Strategy

If you did not catch any of the above points, I’m sure one thing you did not miss is the fact that Kountry Wayne employs his family. He believes that they are going to need it from him anyway, so why not put them in a position to earn it and help him at the same time? Of course, others have done this before or are doing this now, but I think it is so important that we see someone who this strategy works for and they show us the benefits of being organized this way.

“You gotta remember the algorithm is like a woman,” the Strange Love actor says to Sharp, and that got me thinking. I spent my whole weekend creating content and having little epiphanies. If you haven’t watched the interview, be sure to look for these points towards the end of it. If you have watched the interview, you may want to go back and listen as he expounds on the above. 

Watch the Club Shay Shay interview here.


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Francheska Felder
Francheska Felder
Francheska “Fancy” Felder is an award-winning editor, publisher, publicist, and quiet Southern media mogul. In 2010, she launched SwagHer Magazine, an empowerment and lifestyle publication for the Black woman who likes to keep it real, which also doubles as a PR boutique. SwagHer Magazine uses positive media and storytelling to create new narratives and mindsets around Black women, their communities, and the businesses and organizations they lead, while the boutique strategically executes press and brand campaigns. The proud SU alum is also the publicist for Power Influence Radio and hostess of the CEO Chatter LIVE Podcast. Because she battles with bipolar disorder, Fancy is a proud mental health advocate.

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