Many think that they do not need a publicist and that they can handle their public relations on their own. While a part of this true, if you are not good at crafting your story to effectively communicate with your audience and getting them to engage with you, then you may be in need of a good publicist.
Each of our entrepreneurial journeys is our own, so it’s not that you don’t know your story, because you do, but sometimes I notice people choose to harp on the negative of their journeys, causing them to seem bitter or stuck in the past.
A well-crafted story should portray you as the hero going from foolish victim to wise victor. People need to know of your struggles so that they can relate with you and they want to see you come out winning and with a changed mindset. Your character arc should be steep. You should not be the same person at the end of your journey.
And that is a part of what we do here at SwagHer Magazine. We help you to dig into your mess and find your message because people need to connect with you and like you before they can then trust you and buy from you.
Are you ready to rewrite your story?
Contact us today!
