You finished your book; now what do you plan to do next? Did you know your book can serve multiple purposes to effectively grow your brand and establish you as a leader within your industry/field? Below are five ways you can fully work your new venture.Â
- Use your new book as an upgraded business card.
- It is an instant conversation started
- Books are not often discarded
- Increases or feeds curiosity about who you are and what you do
- Use your book as a bonus.
- This solidifies your expert status
- Adds value to your course, webinar, or workshop
- Encourages a deeper relationship with readers who may look for your other titles
- Give away copies to your tribe.
- Getting your books into the hands of those that already support you can encourage gifting or sharing of your book
- It shows appreciation and deepens your bond with your core audience
- Offer hard copies as prizes.
- Book bundles of your titles or yours along with several similar or complementary titles is a great way to boost engagement
- The tangible copy of your book is more likely to be shared
- Winning things increases morale and the connection between author and reader
- Use your book as a blueprint.
- Many entrepreneurs, coaches and professionals use their book to create more in depth content
- Courses, Workshops and webinars can be taken from just one chapter of your book
PSSSTT…E-books are touted as one of the most effective ways to make passive income. Passive income is money your create recurring with no extra effort (AKA sleep money)!
Bonus Points
Just W.R.I.T.E
Without self editing.
Rewriting not allowed
Idea to paper
Train those chapters
Exercise Daily
Editing and rewriting are closing duties.
You will never get a paragraph on paper if you do not let the thoughts flow untamed.
Simply, get the idea to paper before you perfect something that doesn’t even exist yet. As you become more seasoned, then you can edit and rewrite by the page or chapter, if you desire.
Train those chapters, and if you write fiction: train those characters. Get what you want to say in shape; prewriting and outlining can be hugely helpful here.
Exercise daily means write something everyday. If your stuck read something, find some prompts and write outside your genre or work on another project.
About April Nikki Pou







