Former NBA Baller Paul Pierce Scores With His Own CBD Line

Paul “The Truth” Pierce is no stranger to taking big shots and scoring points. During the course of a 19-year NBA career, Pierce was one of the most efficient shooters in the game. His accurate shooting, leadership, and knowledge of the game, assisted him in leading the Boston Celtics to the NBA Finals in 2008. The Celtics defeated the Los Angeles Lakers by winning the series 4 games to 2. With a scoring average of 21 points per game, Paul Pierce was named NBA Finals MVP. Present-day Pierce is currently seeking to score big with the launch of his own CBD line properly named The Truth CBD Remedies.

Short for cannabidiol, CBD is a non-intoxicating cannabinoid found in cannabis. It is the second most abundant cannabinoid found in the plant. THC is the most potent cannabinoid in the plant. CBD has many potential therapeutic benefits such as anti-inflammatory, analgesic, anti-anxiety, and seizure-suppressant properties. Pierce’s personal introduction to the product as a result of him being the victim of a life-threatening nightclub stabbing in 2000. The former NBA star says CBD helped him manage the anxiety, depression, and post-traumatic stress he encountered.  

“I started using CBD after I was stabbed 11 times. The recovery wasn’t easy, and I was lucky I had CBD oils to help reduce the pain and anxiety. Now I created a high-quality product I know I can trust,” Pierce said.

The Celtics legend has his own line of hemp-derived CBD that he aggressively markets to fellow athletes. Unlike THC, The Truth CBD Remedies doesn’t get users high. CBD is not only being used by athletes, but also by active consumers. It is being used to support active lifestyles. CBD is being used as a topical to loosen stiff joints, and it’s being vaped as a post-workout remedy to decrease soreness. Many athletes turn to CBD to receive the same physical benefits in addition to the mental wellness it provides. Questions still loom about CBD, but Pierce credits it to a lack of education in reference to the benefits. 

“I just think that people don’t have a clear understanding to what it is. It’s not a psychoactive drug where it manipulates your mind. It’s an active healing agent. It’s something you can use in sports and you don’t have to worry about failing a drug test because it’s not a drug. It’s something that can replace pain killers,” Pierce stated. 

Despite the doubt that exists when it comes to the CBD market, it’s still an industry that witnessed sales triple within the past few years. Pierce’s The Truth CBD Remedies is in partnership with California based company Eaze Wellness. The Truth Line is sold exclusively to consumers 21 and over on Eaze Wellness online CBD marketplace.